Microsoft is set to integrate Nvidia’s GeForce Now service into its Xbox game store pages, allowing users to choose between Xbox Cloud Gaming and GeForce Now when viewing game listings online.

Currently, game listings only feature Microsoft’s Xbox Cloud Gaming service under “play with cloud gaming.” The addition of Nvidia’s GeForce Now service marks a significant expansion of options for gamers.

However, as of now, the new “play with cloud” button isn’t live, so it remains unclear if it will direct users to the GeForce Now homepage or if it will link directly to the game on Nvidia’s cloud gaming service.

This unexpected collaboration between Microsoft and Nvidia suggests a potential shift towards a more open cloud gaming ecosystem.

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