WhatsApp is introducing new features to enhance video call experiences, allowing users to apply filters and virtual backgrounds.

The update includes ten customizable filters that adjust colors or add special effects like the “Fisheye” lens and a “Vintage TV” grain effect. Additionally, users can now choose from ten virtual backgrounds to blur their surroundings or replace them entirely with scenic settings like beaches, cafes, and offices.

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These features are aimed at improving user engagement and personalization during video calls. WhatsApp has announced that the video effects are rolling out today and will be available to all users globally over the coming weeks.

This move places WhatsApp in direct competition with other video conferencing platforms offering similar customization options.

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